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It is important to treat your sustainable slow fashion clothes with love so that hand loomed fabric, delicate hand embroidery and fabrics dyed with natural dyes, do not run, fade or fray.

Less washing is better for the environment and for your clothing. Airing clothing and textiles, by hanging out in a shady spot for a few hours, will freshen them up.


Hand Wash

Hand wash gently in cold/cool water using a pH neutral mild detergent such as Softly. Do not bleach.

Always wash your clothing in separate colour families - blues with blues, whites with whites, reds with reds. Natural indigo dyed fabrics may lose some colour in the first few washes, so it’s important to wash them separately.

Line Dry in Shade

Gently wring out, and remove further wetness by placing garment on a towel, and rolling it up to gently squeeze out excess water.
Line dry in the shade or out of direct sunlight.
We recommend against ever using a dryer, to avoid shrinkage and damage.

Machine Wash

Hand washing will always be the most gentle and sustainable and is recommended for most of our items. If you do machine wash clothing, always use the delicate setting, on a cold temperature wash, placing particularly delicate pieces in a lingerie wash bag. Machine washing is suitable for the new kantha bedspreads, cotton sheets and dohars. Vintage kantha should be spot cleaned if required, and hung to air in a shady breeze.


Normal iron on appropriate setting with your garment inside out if you like ironing! Jamdani woven fabric and chikankari embroidery need extra care when ironing so the tip of the iron doesn’t get caught in the woven pattern work of the fabric or the embroidery stitches.

Dry Clean

Some garments come with a Dry Clean Only tag due to the mix of dark and light colours or weaves. Always air dry these garments first to get rid of any odour and make the garment feel fresh Dry clean occasionally only when extremely necessary.